Marketing and Communications Services


Marketing Plans

Working with College departments, the TMCC Marketing and Communications Office creates annual marketing and public relations plans based on department and College goals. This free service includes target audience research, promotions planning and timeline development. Early planning ensures that academic and administrative departments' projects are included in our calendar of projects and completed on time. Please contact us early in your planning process.


Promotional Items

The Marketing and Communications Office produces several promotional items to be used for recruitment activities. Contact us for information and to request promotional items.

Here is a list of some of the promotional items available:

  • Note Cards
  • Fact Sheet Paper
  • Certificates
  • Balloons (helium not provided)
  • Presentation Folders
  • Pencils
  • Pens
  • Stress Balls

Editing and Proofing

Marketing and Communications proofs all documents prior to release to students or the community. This free service is offered on a first-come, first-serve basis. Please plan a 48-hour turnaround.


External Communications and Publications

Marketing and Communications writes, designs, edits and provides print coordination for all College publications that are intended for students and the community prior to release per the TMCC Administrative Manual. This free service is offered on a first-come, first-served basis.

  • TMCC administrative Web page content is reviewed for accuracy, grammar and targeted appeal to audience(s). (see also: Web Publishing Procedures)
  • Brochures, fliers, posters, fact sheets, etc. promote TMCC programs.
  • Print, radio and television advertisements are part of the marketing mix for College programs and image enhancement.

Internal Communications

TMCC sends a variety of electronic newsletters (e-newsletters) each week. Contact us for more information.

TMCC faculty and staff directory (people.tmcc.edu) lists the name, title, address, telephone and fax numbers of College employees.


Media Relations

Media Coaching

To build your skills in talking to reporters, Marketing and Communications provides coaching, including mock interviews and on-camera workshops. We'll advise you on speech, dress and presentation. To arrange a training session, please contact us.

News Releases

Each year, Marketing and Communications distributes hundreds of news releases covering subjects such as national honors, major upcoming events, new degree and certificate programs, success stories and community service projects. Online copies of the press releases are available.

Marketing and Communications staff also uses emails, meetings and phone calls to interest reporters, writers and editors in feature stories about the College. We will do all we can to secure publicity, but we cannot guarantee media coverage because competition for news space in Northern Nevada is great.

View TMCC's current news releases and media coverage at news.tmcc.edu.

If you require additional information about a story, please contact us.

News Conferences and Media Interviews

News conferences represent one way to handle a major announcement of interest to several reporters. In some instances, an interview is requested following our release of a story on a new program or major event. Marketing and Communications will arrange interviews with the media on your behalf.

Responses to Reporters

Marketing and Communications fields dozens of media-related calls and electronic queries each quarter, providing assistance on stories, help in arranging interviews, names of experts, etc.


Photography

College Events and Activities

Photographs have a variety of uses, including print and web publications. Good opportunities for taking photographs include dynamic guest speakers, student organization events, unusual experiments and presentations. Please do not hesitate to schedule photography, even if there is not an immediate need for the photos. Photos are archived for use in future projects.

Please contact us to take photographs of College events and activities. Every attempt will be made to accommodate your photography needs. We request advance notice for scheduling photography; we recommend a minimum of 48-hour notice.

 See Also: Media Release WaiverPhotography Policyphotos.tmcc.edu

Employee Photos

TMCC's Marketing and Communications Office offers opportunities for faculty and staff portrait photos. Employee portraits are used in the employee directory and are also featured on some departmental web pages. We provide monthly open studio hours for drop-in photography.

Please contact us to inquire about the schedule of upcoming open studio hours, or check upcoming dates in TMCC's Events Calendar.


Video Services

The College has two sources for video support.

Media Services Video Support

Contact Media Service for the following:

  • Instructional needs
  • Event documentation
  • Training video production (e.g., FERPA training video)
  • Video equipment loans

Marketing and Communications Video Support

Contact Marketing and Communications for the following:

  • B-roll (video) for news media
  • Event special cuts as needed for publicity
  • Podcasts/Video for website (video.tmcc.edu)
  • Promotional DVDs
  • Commercials/Public Service Announcements/Marketing