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The College for the New Nevada

K. Patricia Bouweraerts
TMCC Branding Campaign Ads Image

There is a timeless saying affirming that when a person’s lifetime occupation is fulfilling and enjoyable, a job will not really feel like “work”—the money will naturally follow one’s passion.

Students and graduates of Truckee Meadows Community College have often commented they were excited to learn in small-sized classes and with hands-on activities. They add that these real-world skills have turned into well-paying careers.

“TMCC is celebrating its unique learning community, and the College’s progressive and responsive outlook in our new branding,” said Kate Kirkpatrick, Director of Marketing and Communications. “We add to the success of the region with our contributions of practical and applied skill development that students can turn into a great career, in jobs that are emerging throughout Northern Nevada.”

TMCC Pays Off

In many of the College’s programs, the practical activities are ones that students enjoy already, or have always wanted to learn, gaining professional-level proficiency.

For example, those who have enjoyed trying tasty recipes and cooking for friends may practice those same fun pursuits in class, preparing for careers in culinary arts, hospitality or culinary arts entrepreneurship. Also, TMCC Culinary Arts Program students typically place at top levels in state SkillsUSA competitions, and many times at the national level.

Other programs where students apply practical activities to become real-world skills include, but are not limited to the following:

  • Advanced Manufacturing and Robotics
  • Architecture and Construction Technologies
  • Art, sculpture, printmaking, painting and drawing
  • Biology, with undergraduate research with Bacteriophage
  • Dental Assisting, Dental Hygiene
  • Drafting and 3-D printing
  • Education, primary and special education
  • English, poetry, The Meadows publication
  • Graphic Communications, design and animation
  • Performing arts, including production of musicals, dance, concerts and plays
  • Unmanned Aerial Systems (UAS), building and flying drones
  • Veterinary Technician
  • Welding; one recent project was fire pit construction for regional parks
  • Many more....

“TMCC has more than 50 areas of study,” Kirkpatrick said. “We will be showcasing many programs through the branding campaign, highlighting many ways that TMCC pays off.”

New Tagline

The new tagline for TMCC is The College for the New Nevada.

“The New Nevada includes a vibrant arts community, advanced manufacturing and robotics, unmanned aerial systems, and definitely a greatly increasing logistics and operations management sector,” Kirkpatrick added. “These are fields where TMCC excels in educating its students with real-world experiences.”

She added that transfer is an important piece, as employers are demanding critical thinking and creative problem-solving—making in-class activities all the more applicable. As students progress through academic programs, they may either choose to enter the workforce following graduation or transfer to four-year schools.

Many credentials in technology are also stackable, meaning that credits earned for a skills certificate may be used toward an associate degree. Associate of Arts and Associate of Science degrees then transfer to Nevada System of Higher Education (NSHE) institutions as the first two years of college, allowing students to smoothly transfer to NSHE colleges as juniors.

For more information, contact Kate Kirkpatrick in TMCC Marketing and Communications, at 775-673-7087.