19 APPENDIX C Strategies Matrix Strategy: Structure and Systems Lead Goal 1 Goal 2 Goal 3 Customer Relations Management (CRM) Admissions & Records (A&R) ProgramUnit Review (PUR) Assessment & Planning Streamline intake and registration processes A&R Strategy: Marketing and Communications Lead Goal 1 Goal 2 Goal 3 Design and maintain virtual tour Welcome Center Marketing to target audiences All Promote BAS programs Marketing, with Business and Emergency Management Systems (EMS) Strategy: Outreach and Recruitment Lead Goal 1 Goal 2 Goal 3 Hire additional recruiter for non-traditional and adult students Access, Outreach and Recruitment (AOR) Collaborative partnerships with WCSD through Jump Start Dual Credit and Recruitment Workshops AOR Work with international agents to recruit students from target countries Academic Advisement Offer Summer Bridge Program to incoming freshmen AOR Increase early outreach efforts through GEAR UP and Peer Recruiter efforts AOR
RkJQdWJsaXNoZXIy ODQ3NA==